The Ad Council is a private, non-profit organization with a 60-year history of marshalling volunteer talent from the advertising and media industries to deliver critical messages to the American public. The Ad Council has produced thousands of public service campaigns that address the most pressing social issues of the day. Ad Council icons and slogans are woven into the very fabric of American culture, including Smokey Bear's "Only You Can Prevent Forest Fires" and McGruff the Crime Dog's: "Take A Bite Out of Crime", to the United Negro College Fund's: "A Mind is a Terrible Thing To Waste", and "Friends Don't Let Friends Drive Drunk."
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Cricket Wireless launched Cricket Cares in 2017 to bring together all of the company’s community initiatives under one national corporate social responsibility umbrella.
Learn more about the Be a STAR (Show Tolerance And Respect) anti-bullying program.
WWE Tribute to the Troops has become a holiday tradition and is considered TV’s most patriotic and heartwarming show.
WWE Superstars and Divas regularly visit military bases and hospitals to bolster the morale of our troops.